Sustainability isn't a destination - it's a journey.
Our journey started in 2016 with sustainably-sourced marine collagen - a by-product of the fishing industry. As we grew, so did our knowledge, and our ambitions. We know that our industry needs to do better and change is long overdue.
We're excited and proud to be at the forefront of that change.
Our promise to you:
No greenwashing
Constant improvement
Transparency & trust
B Corp certified
We're part of a global community that believes in using business as a force for good. This certification recognises that we meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose.
Toitū carbonreduce certified
We became a Toitū certified organisation in 2023. This means that we now know the true carbon footprint of our organisation, which is helping us take science-backed action to reduce our carbon emissions for a better environment.
Our packaging
Jeuneora Recycling Programme
All of our plastic packaging is 100% recyclable through our free to use recycling programme (NZ & Aus only). You can also recycle our supplements curbside. Learn more.
Skincare refills
Every time you choose our GoNightly and GoLightly moisturiser refills, the amount of plastic produced reduces by 91%. Shop refills.
Recyclable boxes
All of our skincare boxes are made right here in New Zealand and are recyclable through curbside collection.
Recycled plastic
Wherever possible, we use 20 - 50% post consumer recycled plastic in our skincare packaging.
Sugarcane plastic
Our supplement containers are made from I'm Green™ sugarcane plastic - a carbon positive raw material. Find out more.
Our products
Cruelty-free skincare
Our skincare is Leaping Bunny approved - the internationally recognisable gold standard for cruelty free products.
The highest standards
All of our products are manufactured in New Zealand at GMP/MPI certified factories, ensuring we meet the highest standards of quality and safety.
Free from nasties
You won't find any fillers, binders or additives in any of our supplements, and our skincare is free from all the usual nasties.
Sustainably-sourced
We make every effort to ensure our ingredients are sustainably-sourced, with 91% of our suppliers being purpose driven or having third-party social or environmental certifications. We're particularly proud of our marine collagen (a by-product of the fishing industry) and the Fairtrade cocoa we use in Beauty Sleep.
Our people
Safe conditions for all
We carefully vet our suppliers to make sure they're protecting their employees through fair and safe labour practices, and we apply the same principles to our own employment practices too.
We're a Living Wage Employer
This certification provides a benchmark for responsible employers who choose to pay their employees a rate to meet the basic costs of living.
Jeuneora Giving
When you make a purchase, you can choose for us to donate $1 to one of three charities that are very close to our hearts. Learn more.
Supporting local
New Zealand-based suppliers currently account for over 92% of our purchasing. By supporting local where we can, we not only support our local economy, but also our carbon footprint.